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Advice, marketing and strategies for small business owners.

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Entries from April 2007

Trademarking Your Company Logo

April 20th, 2007 · No Comments

A well-designed logo is not just an invaluable tool in your business marketing plan, but it can also go a long way in establishing brand recognition. It therefore is not that unusual for an individual or company  to want to legally protect that logo from being used by others. To do so, you must register […]

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Using Online Surveys

April 19th, 2007 · No Comments

Creating an online survey for your business can provide you with valuable information ranging from product/service feedback to new ideas and possible improvements that your customers would like to see.  If you are on a limited budget, but would still like to try and create a online survey, consider SurveyMonkey.
SurveyMonkey is an online polling tool […]

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Employer Beware

April 18th, 2007 · No Comments

As employers looking to fill a vacancy, we know we will typically have to review a ton of resumes prior to finding the right one. We are also aware that many candidates tend to embellish the truth or even tell the occassional white lie to make themselves look better on paper. Unfortunately, it looks like […]

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A Closer Look at SEPs

April 17th, 2007 · No Comments

For small business owners looking for a way to save for their retirement or to provide an option to their employees, SEPs provide one viable option worth exploring.
What is an SEP?  It is a Simplified Employee Pension plan. This type of plan provides employers with a simplified method to make contributions toward their employees’ retirement […]

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Preventing Theft

April 16th, 2007 · No Comments

As hard as it may be to believe, employee theft and embezzlement adds up to billions of dollars in loss annually. For any business, particularly a small business, the financial loss can be devastating.
Security experts estimate that as many as 30% of all employees  steal, and that another 60% will steal if given sufficient motive […]

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Drafting an Effective Non-Compete Agreement

April 13th, 2007 · No Comments

Noncompete agreements are a common practice in business. It’s not an unusual request for a company to ask an employee, particularly a key employee, to sign one. However, many employers often find out after the fact that the agreement probably wouldn’t hold up in court if challenged. Most successful challenges of a non-compete agreement are […]

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